PAINTING 01
Interior/exterior split
Different buyer, different timeline, different objections — worth splitting into two clear paths instead of one generic services page.
Michigan's third-largest city — massive contractor demand. Painting is a visual trade selling to a visual buyer — the site's job is to prove quality with photos, then move fast to a free estimate. WarCoTech builds painting contractor websites from a Detroit shop — done-for-you, live in as little as 5 business days.
Different buyer, different timeline, different objections — worth splitting into two clear paths instead of one generic services page.
A slider comparison sells surface prep and finish quality better than any description of your process.
Painting quotes move fast — a short, low-friction form converts better than a long intake questionnaire.
Exterior painting has a real weather window — messaging that creates urgency around booking early fills the calendar before it's too late.
A clean site live in 5 business days.
Full launch + lead-gen system.
A multi-trade powerhouse.
About as important as anything else on the page. Painting is a trade where the buyer is judging finish quality with their eyes, not reading a spec sheet — a strong before/after gallery, ideally with a slider, will out-convert almost any paragraph of copy you could write about your process.